Here’s an extended 1 minute version of the upcoming Super Bowl ad by Dove called #RealStrength. The ad pays tribute to all the men out there who embrace their roles as fathers.
“We know that men today are embracing their caring roles more than ever, and that these experiences are fulfilling and strengthening them,” Jennifer Bremner, director of marketing, Unilever, said in a statement. “This inspired us to share a film that shows what strength truly looks like today. Especially at a time when fans are overwhelmingly hearing about physical feats on the football field, we wanted men (and women) to hear at least one voice saying, ‘Care Makes a Man Stronger.'”
Source: Ad Age